Preemptive online fraud detection
Preemptive online fraud detection is not for you alone
It is for other people’s trust in you too
There are many reasons to immediately dismiss preemptive online fraud detection. Here are the two main contenders:
- Expense
- Complexity
The very things The TLD Project identified as stoppers, so we removed them both.
What’s stopping them now?
When no one is looking there’s an opportunity to exploit an organisation’s reputational trust
The very reason you do not have visibility of lookalike web addresses is the precise reason why criminals succeed. They are subversive, deceptive and always on the lookout for gaps to exploit.
Lookalike web addresses are created to go unnoticed.
A bit more than ouch
You don’t need to look far to discover stories where an online fraud used a lookalike web address. But this is not about scaring you into joining to The TLD project.
More than sales we look to educate, because we believe it is the right thing to do. Not knowing a problem exists is the problem – The TLD Project addresses it.
We want you to be sceptical
Know if. Not maybe when
That is our mission, to help businesses know if there is a problem not hear about if from someone else.
As soon as you join, The TLD Project jumps into action with your website’s address lookalike scan. It may find nothing, that’s the best news, or it may find some or many.
All you need to do now is dismiss or promote each finding. We continuously monitor for domain signals keeping a watchful lookout for the similar web addresses a criminal may use to impersonate your business, association or member group.
This affects every organisation — and it is not an IT or website problem.
A common misconception is that cybersecurity, IT or website providers can prevent it. They cannot. The threat exists entirely outside your organisation: anyone can register a lookalike web address and use it to impersonate your brand, staff or services.
There’s a web address risk ecosystem that needs to be considered.
The TLD Project gives organisations of every size the visibility to spot these domains, identify potential abuse and produce clear, authoritative evidence to support takedown action.
